geoff@espnaustin.com

Geoff Ketchum is the owner of Orangebloods.com and has been covering Texas Longhorns athletics for the past decade. A former reporter/producer with the CBS TV affiliate in Austin for four years, Ketchum got his start with the media relations department at UT while he was a student on the 40 Acres and within a couple of years became one of the top experts in his field. Before starting up Orangebloods.com, Ketchum operated Heisman.com and LoneStarRecruiting, while also working for Rivals100. In 2001, he started The-University.com, which eventually evolved into Orangebloods.com. In addition to his work on the web, Ketchum has also made multiple appearances on the NFL Network as an expert on the "College Football Now" show, and he's served as a host on several radio shows in the Austin market. Later this summer, Ketchum will add the title of author next to his by line, as his book "The Die-Hard Fan's Guide to Longhorn Football hits newsstands across the country.