Austin’s sports radio, 1530AM ESPN AUSTIN and 1260AM ESPN Deportes, is owned by Simmons Media Group: www.simmonsmedia.com. Each station airs local programming.  1530am airs 60 percent local programing.  The stations have the broadcast rights for the San Antonio Spurs, Austin Toros, Texas Tech Red Raiders and Baylor Bears football games, the Texas Rangers and Round Rock Express baseball games. 1260AM has the broadcast rights for The Dallas Cowboys in Spanish.

Simmons, based in Salt Lake City , Utah , owns and operates Simmons Radio in Utah , Western Broadcasting, Simmons Lone Star Media, Simmons Outdoor Media, Simmons Ventures and the most prominent travel-related company in the Western United States , Morris Murdock Travel.